Choosing a Sitecore Partner? Here’s What to Know
When organizations choose Sitecore, it’s usually because they’re aiming higher. Maybe they’ve outgrown their current CMS. Maybe they’re dealing with fragmented content workflows, slow page builds, or personalization that doesn’t really feel personal.
Whatever the reason, selecting Sitecore is a strategic move, but it’s only half the equation. The other half is choosing the right implementation partner to bring it to life in a way that’s sustainable, scalable, and actually makes life easier for your team.
At Alliance Innovations, we’ve worked with organizations of all sizes to turn Sitecore from “something we bought” into “something we rely on.” We don’t see ourselves as vendors — we see ourselves as collaborative partners who are here to help make your tech investment make sense for the long haul.
So what should you look for in a Sitecore partner, and what makes a partnership work?
1. More Than Just Certifications — Look for Applied Experience
Sitecore offers a ton of functionality out of the box, but it’s also easy to get overwhelmed or end up with a setup that’s way more complex than it needs to be.
That’s why it’s important to work with a team that’s actually been in the weeds, building components, troubleshooting integrations, and helping marketing teams move from "reliant on devs" to "fully in control."
Alliance Innovations is a certified Sitecore partner, but more than that, we’ve done the hands-on work:
- We’ve migrated legacy platforms into clean, flexible Sitecore builds.
- We’ve customized provider search experiences and taxonomy structures to support real-time data feeds.
- We’ve designed editorial tools that give content authors autonomy, while keeping governance intact.
We're not just following documentation, we’re solving problems in real-time, side by side with our clients.
2. You Want a Partner Who Can Think Big and Build Smart
It’s easy to fall into a technical checklist when evaluating vendors. But the truth is, Sitecore is more than a technical platform, it’s part of your brand and user experience. The partner you choose needs to think beyond the back-end and help align Sitecore with your larger goals.
That’s one reason we lead with discovery at Alliance Innovations. We take time to understand your audiences, your business model, your internal workflows, and only then do we start mapping the technical solution.
Our goal is to build with intention, not just momentum.
3. Agility Is a Mindset
We’ve heard the same story from more than one client: “We worked with a big agency, but everything took too long, and we felt left out of the loop.”
At Alliance, we’ve built our approach to avoid that. While we’re structured enough to work in large enterprise environments, we’re also lean enough to stay flexible and responsive. That means:
- Daily or weekly stand-ups to keep stakeholders in the loop
- Working in sprints with clearly defined deliverables
- Quick pivots when goals change or new needs arise
Whether we’re using your PM tools or ours, our goal is the same — to stay accountable, transparent, and collaborative every step of the way.
4. Support Shouldn’t End at Launch
Launching your new Sitecore instance is just the beginning. We often work with clients for months or years after go-live, helping them optimize their content strategy, build new components, and integrate additional platforms.
Think of Sitecore as a foundation. It’s solid, but there’s always room to build and improve. That’s where a good implementation partner continues to add value long after the initial engagement is over.
Some of the ongoing support we’ve provided includes:
- Content model optimization for faster authoring
- Refining personalization logic based on site data
- Creating reusable templates and flexible components
- Addressing technical debt and performance bottlenecks
We stick around because we believe good partnerships grow over time.
5. Our Recent Work in Sitecore
We don’t believe in one-size-fits-all. Every project we take on is tailored to the organization’s structure, timeline, and team capacity. That said, here are a few ways we’ve helped clients make the most of Sitecore:
- Healthcare Provider Search Revamp: We helped a regional health system overhaul its provider search by rethinking how taxonomy, filters, and data syncs worked across systems — improving both UX and internal workflows.
- Drupal to Sitecore Replatform: A major public-sector organization needed to move off an aging CMS without disrupting operations. We handled the phased rollout, internal training, and post-launch support.
- Component and Template Library Build: For a client juggling multiple service lines and stakeholders, we created a scalable component library and templating system that empowered content authors to create pages without dev help — while keeping brand and governance intact.
Choosing a Sitecore implementation partner isn’t about who has the flashiest deck or the biggest logo wall. It’s about who will actually roll up their sleeves and build something that works, for your team, your users, and your future goals.
At Alliance Innovations, we bring Sitecore experience, yes, but more importantly, we bring partnership, process, and a serious respect for your time and resources.
Whether you’re replatforming, optimizing, or starting from scratch, we’d love to talk about how we can help.